History

The young entrepreneur on ice

Ever since he was little, Ben (Benjamin being his first name) has had two great passions...

Selling things... and playing hockey.

From the age of 10, Ben was selling things: bracelets he had made, household rags or hockey accessories he found on sale. He always had an idea to develop or a small business to dream up.

At 14, he left his native village, in Témiscamingue, to pursue one of his passions: hockey. He would soon have to be resourceful and persevering.

Even at 16, Ben had two goals in life: to play hockey for as long as possible and to be an entrepreneur.

Regarding school, here's what he takes away:

1- Maths are only useful to calculate a discount, a profit or keeping track of inventory.

2- School is... long, especially when you could be selling something. 😊

Hockey has shown him different aspects of his life, from selling game tickets, to refurbishing sticks and more.

Over time, his passion for his sport led him to want to improve everything he used. Thanks to his determination, creativity and entrepreneurial spirit, he decided to start his own brand of hockey sticks and accessories. 

That's how his company, PSX, was born.

It's not just a brand, it's a symbol! Proof that no matter your age, if you believe in your idea and work tirelessly, you can create something great!

As Ben always says: 

It always seems impossible until it's done! 😉

(Nelson Mandela)